Politeness principle,
Like Cooperative principle
Lakoff suggests,
Don’t impose
Give options
Make your receiver feel good
No immediate practical purpose
may be taken or left as the receiver wishes
There is no burden!
But,
literary texts
take up a great deal of time
⇒ burdensome!
Both keep and break the maxim,
‘Don’t impose
family's developmental stage - childhood(6~12years).
: Economic status - not bad. But mom has two jobs.
: The physical health of family members - mom : alcohol abuse
· Family crisis
- mom is an alcohol addict.
: The family have a high cognition to family crisis because they try to improve on the mom`s addictivene
cognition; this link is referred to as cognitive style. When cognitive styles are specifically related an educational context, where affective and physiological factors are intermingled, they are usually more generally referred to as learning styles. Studies of learning style bring important variables to the forefront. Such styles can contribute significantly to the construction of a unified theo
서론
오늘날 매체환경은 ‘다매체 다채널화’로 급격히 변화하고 있는 추세에 있으며, 이러한 변화 속에서 광고주나 광고대행사의 미디어 플래너들은 보다 효과적이고 효율적으로 광고를 집행하려는 욕구가 점점 더 높아져가고 있다. 그리고 이러한 욕구는 TV광고 집행에 집중되어 있다고 해도 과
cognitive psychology, audio engineering, and many others - Spaces Speak, Are You Listening? establishes the concepts and language of aural architecture. These concepts provide an interdisciplinary guide for anyone interested in gaining a better understanding of how space enhances our well-being. Aural architecture is not the exclusive domain of specialists. Accidentally or intentionally, we all f
Day Of The Dead Script
[ Screaming ]
[ Helicopter Blades Whirring ]
-NOTHIN,
NOTHIN AT ALL.
- SEND IT AGAIN.
IVE BEEN SENDIN IT UP
AND DOWN THE COAST FROM SARASOTA
TO THE EVERGLADES.
ITS STILL GETTING BACK
THE SAME DAY IT AIRED.
THERES NOTHING.
THERES NOBODY, OR AT LEAST
NOBODY WITH A RADIO.
ALL RIGHT THEN.
LETS SET DOWN.
WELL USE THE BULLHORN.
[ Man ]
SET DOWN? WAIT A MINUTE.
THATS NOT IN OUR CO
Attention
Short-Term Memory: The Cognitive Resource for Attention
º Attention
Mental capacity : sensory memory, short-term memory, long-term memory
Sensory memory : part of mental capacity used when initially analyzing a stimulus detected by one of our five senses
Short-term memory : where thinking occurs
Long-term memory : mental warehouse containing all of our knowledge
Introduction of Clay Shirky
An American writer, consultant and teacher on the social and economic effects of Internet technologies
A social media theorist
Other writers
Steven Pinker
An experimental psychologist, cognitive scientist, linguist author of popular science writing
New technologies are the only things that would keep us smart
cognitive scientist, linguist author of popular science writing. He tried to explain the advantages of the new forms of the media. He thinks that we have the self-control, so we can turn off e-mail or Twitter when we work, put away our Blackberry at dinner time, ask our friends or parents to call you to bed at a designated hour. In addition, the Internet and information technologies are helping u